Landini’s 140th anniversary, the new transmission hub at Campagnola Emilia, the Factory School, products and services, trade fairs like Agritechnica 2023: these and many other topics from the world of Argo Tractors are featured in the two latest editions of the magazines Il Landinista and McC Power Technology dedicated to the two brands owned by the leading agricultural mechanisation company with headquarters in Italy.
Il Landinista recounts the passion and innovation of Landini, a brand that has been an ambassador of products Made in Italy around the world for almost a century and a half. McC Power Technology on the other hand focuses on McCormick, a brand with an American soul, an expression of power and technology.
The two magazines can be viewed online on the respective Landini and McCormick websites.
Il Landinista. “An important anniversary that confirms the desire to continue with an undiminished passion for innovation. This is the spirit of Landini, a brand that today no longer just represents tractors and digital solutions, but the very philosophy of our customers’ work: they are committed to cultivating the land on a daily basis with increasing respect for the environment”. The Il Landinista magazine, now in its 21st year of publication, opens with this strong reminder of Landini’s 140th anniversary.
Topics include the new factory in Campagnola Emilia for a more efficient production of the group’s transmissions and the Factory School to consolidate the in-house training of those called upon to build state-of-the-art tractors. Also, electrification, both to support propulsion systems and to power implements, as found in the new REX4 Energy.
Not to mention the development of new cabs designed to ensure superior levels of ergonomics and comfort in the top and speciality ranges.
This and much more can be found in the magazine, showcasing a century-old heritage that never holds back and is renewed each year.
McC Power Technology. “More technology for the agriculture of the future from McCormick”. This is the proposition driving the production of the Argo Tractors brand that is illustrated in the magazine latest issue. “Research and innovation in agricultural mechanics solve vital issues for the agricultural world, such as water scarcity, loss of soil fertility and the need to make inaccessible and marginal land cultivable”.
These issues are addressed by the latest products, which have also won awards from industry experts: from Tractor of the Year Best Utility in 2023 for the McCormick X6.4 P6-Drive and in 2024 for the McCormick X5 P3-Drive to the EIMA 2024 Technical Innovation Award for McCormick Hyper Safety View.
All this “placing the focus on the customer and its specific needs, not stopping with a single success but rather taking on new challenges each time, with the power of innovation and technology”.